May 07, 2016


Hospital gowns are for patients.  Pretty Pushers labor and delivery gowns are for women giving birth.  Own Your Labor!

Doulas are not just for home birth

The word Doula creates many conceptions - Home Birth, Natural Birth, Hippie...

But in fact Doula is a term for:

'a woman who is trained to provide support to women and their families during pregnancy, childbirth, and the period of time following the birth'

So in fact, a doula may be used in any way a pregnant woman chooses.  In this case, Pura Vida Doula Services was used in a hospital birth.  #ownyourlabor #laborsupport #empoweredbirth

Pura Vida Doula in action with a Pretty Pushers gown in San Francisco

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